How Warren Duthie Grew AUM From $27M to $170M and Stopped Being Embarrassed by His Software
October 9, 2026
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Key Takeaways
- Warren Duthie, founder of Duthie Financial Group, saw his AUM grow from $27M to $170M in the first three years after adopting RightCapital.
- Faster scenario changes in RightCapital keep clients engaged instead of waiting through reloads.
- Visuals such as Roth conversion brackets, the confidence chart, and Blueprint help clients understand complex ideas faster.
- The confidence chart gives clients the "green light" to spend on family experiences.
- Warren calls RightCapital's Support Team his favorite part, a “stark contrast” to the long hold times he faced with his previous provider.
Warren Duthie started in financial planning on a whim, and it turned out to be the right whim. An internship became 17 years at a large insurance company, then his own firm, Duthie Financial Group, in 2020. As he ventured into this new chapter, Warren chose RightCapital as his financial planning software. It’s a choice he passionately endorses, even proudly sporting a RightCapital tee from a Commonwealth conference in the interview clips below. He now credits the financial planning software with faster meetings, clearer client conversations, and a big part of his firm's growth.
At a glance
Advisor | Warren Duthie |
Firm | Duthie Financial Group |
Location | San Diego, California |
Background | 17 years at a large insurance company before going independent |
Previous software | An internal planning tool at his former company |
Using RightCapital since | 2020 |
Key stat | AUM grew from $27M to $170M in the first three years of using RightCapital |
Challenge: Embarrassment about his former planning software
Warren admitted that once he started his own firm, it was a little intimidating having to make a choice on what to use for financial planning software. At the insurance company, they used a software which had its drawbacks. It didn't impress clients, and reloads stalled live meetings.
“Before, I was kind of embarrassed of my software. It just looked so dated, it was not impressive.”
Speed was a constant problem. Every scenario change meant waiting, and Warren worried about losing clients' attention and confidence during those pauses. Support was also frustrating. He often waited on hold for 10 to 15 minutes, only to reach someone who couldn't help.
As he built Duthie Financial Group, Warren needed software that could:
- Look modern and impress clients
- Update scenarios quickly during live meetings
- Explain complex tax concepts visually
- Show granular detail that builds client trust
- Offer fast, knowledgeable support
Solution: Choosing RightCapital
Warren chose RightCapital after peers recommended it and a free trial proved its value. In 2020, he asked colleagues at Commonwealth what planning software they used. RightCapital stood out as an up-and-coming option with a lot of momentum.
Curious about the buzz, Warren booked a demo. After his 14-day free trial, he felt confident choosing RightCapital.
Easier to explain Roth conversions
RightCapital's visualizations have enhanced the efficiency of Warren's client meetings, enabling quicker comprehension of complex financial concepts. “There are so many words I don’t have to say because of the way [Roth conversions] are laid out…This used to be way harder to explain and now because I have this tool, it’s easier.”
Warren says faster understanding keeps meetings moving. Clients don't burn "all their mental capacity" on a single concept. "To be able to visualize those brackets getting filled up looks really simple. It is simple, but it's not an easy thing that you've done. It helps clients get there."
Giving clients the green light to spend
Warren encourages clients to spend their money while they are able to enjoy it. He uses the RightCapital confidence chart to assure clients they can afford to spend without drastically impacting their financial trajectory. "The confidence chart shows people what their future financial trajectory looks like, and then I can talk to them about what that implies for their current financial capacity. I spend so much time just on that chart."
He offers clients peace of mind about their financial futures while promoting experiences that will create lasting memories. “I’m giving people the green light to spend money and they never thought that was coming. It really enriches the relationship.”
"It's less about your financial capital and more about your relational capital with your family…No, seriously, book the cruise."
Warren Duthie: It hits clients, and they have a cool new perspective coming away from the conversation. That confidence chart showing, hey, if you retire on this income — and let's say it's an understated amount of income — and they're a net accumulator through retirement, their assets are still growing like gangbusters, and let's say they have $10 million when they're 85.
And I'm like, hey, Steve, here's what you're going to say when you're 85. You're going to say, I never thought I was going to have $10 million when I was 85, but now I'm too old, with my old wooden hips, I can't even go out and spend this money. So you're going to have regrets. Some people are like, gosh, I wish I'd saved more. But the other side of that is, I wish I had done some cooler things. I wish I had sponsored the cruise with the family and got all the grandkids together, because I didn't know that I was going to be 85 with $10 million and I can't even enjoy it.
So it's cool to bring in those vacations every year. People love that. And to see that it has a negligible impact on your trajectory, on your success for retirement — but go big on these vacations. I'm giving people the green light to spend money, and they never thought that was coming, and it really enriches the relationship. Because you're giving this non-financial — it's less about your financial capital and more about your relational capital with your family. You're able to help them reprioritize their capital. To be able to reprioritize that and show them, you're going to be okay. If you had 6 million bucks when you're 85, guess what? You're still not going to spend it. So go nuts with your family right now.
And they're like, oh, okay, okay. And I'm prodding them. No, seriously, book the cruise. To be able to give them that peace of mind with that trajectory, that's been huge.
Blueprint visuals that help “crush it” with new clients
RightCapital's Blueprint gives Warren a strong, simple starting point with new clients. That mattered when he acquired another advisor's business. The retiring advisor hadn't used planning software, providing Warren with the opportunity to "crush it" with eye-opening visuals. "I can just start there and add more flesh to the bones…Clients love it."
Blueprint also gives him something fresh to show in reviews. "With reviews, there's always something new to talk about on RightCapital. You're always giving the client something new to engage you in. It could be you didn't show them the Blueprint before, or you didn't go through the cash flows."
Clients’ trust in the numbers
RightCapital lets clients drill down from high-level visuals into granular detail. Warren points to cash flows, linked real estate details, and the 1040 tax return view.
Cash flows are his clients' favorite view: "When they're actually thinking about retiring, the cash flows give them the confidence that we didn't miss anything. These aren't bogus numbers. This is very well thought out."
"When you go to real estate and you can keep clicking the links and go deeper and deeper and then pop back out, clients get such a sense of security…To see the 1040 properly filled out, the client's like, okay, they got this, I'm in good hands."
"I can just look at the big pretty chart, but I know that we can drill down and we've got granular detail too. And I think, in order to get some trust, you need that."
Warren Duthie: Also, the visualization on the tax side, on distributions with Roth conversions, that was a real hot topic, and it still is. But to be able to visualize those brackets getting filled up looks really simple. It is simple, but it's not an easy thing that you've done. It helps clients get there.
Like a picture says a thousand words, there are so many words that I don't have to say because of the way it's laid out. It's helping clients understand a concept faster, so we can keep moving forward instead of burning all their mental capacity on the concept of a Roth conversion. They can see it, they get it, and you start to take it for granted. This used to be way harder to explain, and now, because I have this tool, it's easier.
The confidence chart shows people what their future financial trajectory looks like, and then I can talk to them about what that implies for their current financial capacity. I spend so much time just on that chart. You can do so much with that. So those two things, initially, were mind-blowing — wow, I now have such a good tool in the quiver.
I just never had that kind of engagement with software, and before, I was kind of embarrassed of my software. It just looked so dated that it was not impressive.
Also, with reviews, there's always something new to talk about on RightCapital. You're always giving the client something new to engage you in. It could be you didn't show them the Blueprint before, or you didn't go through the cash flows. Even though the cash flows isn't a graphic, if you asked, what's your favorite graphic, it's the cash flows. Clients love to spend time, when they're actually thinking about retiring, the cash flows give them the confidence that we didn't miss anything. These aren't bogus numbers. This is very well thought out.
When you go to real estate and you can keep clicking the links and go deeper and deeper and then pop back out, clients get such a sense of security through seeing that these numbers are really thought out. And the fact that it's so easy to get there, and then you can pop back out to a cool visual — the 1040, that's crazy. To see the 1040 properly filled out, the client's like, okay, they got this, I'm in good hands. I can just look at the big pretty chart, but I know that we can drill down and we've got granular detail too. And I think, in order to get some trust, you need that.
Incredible platform speed
RightCapital updates scenarios quickly, so meetings don't stall. Warren compares a client's attention span to sand running through a timer.
"The speed was incredible. If we had a client meeting to refresh the old software or change scenarios, it took forever. I picture a client's attention span as a fuse, a timer of sand, and that precious sand is the thing refreshing, refreshing."
"There's only so much attention span and capacity to absorb new information. So the speed at which changes happen is incredible…I was blown away by the speed of the software."
Warren Duthie: The speed was incredible. If we had a client meeting to refresh the old software or change scenarios, it took forever. I picture a client's attention span as a fuse, a timer of sand, and that precious sand is the thing refreshing, refreshing. And I know that once we refresh and show them this, the next question is going to be, well, what if we did this? And there's so much precious sand going away. There's only so much attention span and capacity to absorb new information. So the speed at which changes happen is incredible. I don't know why more people didn't do that earlier, but I was blown away by the speed of the software.
An expert-level Support Team
RightCapital's Support Team gives Warren expert answers quickly. "I just love that if I have a question, I can call and get the answer to it, and I'm constantly adding to my RightCapital IQ. These little things pay off in the moment in a client meeting."
"Everybody that you're calling at RightCapital has expert-level understanding of the software…So you know you're going to get your answer, and they can pull up the plan that you're looking at and walk you through step by step."
Warren also shares product ideas with the team. "Maybe it's a recommendation to update something, and they'll say, that's a good idea, we'll take that down."
Warren Duthie: I just love that if I have a question, I can call and get the answer to it, and I'm constantly adding to my RightCapital IQ. These little things pay off in the moment in a client meeting, where I don't have to go back and say, let me get back to you on our next call about that. If I was able to address it beforehand, or after a meeting I'll call and get the answer: how do I do this? Is there a better way to show this? Help me think it through. Maybe it's a recommendation to update something, and they'll say, that's a good idea, we'll take that down. So I love the support staff.
At my old place, if you did have a question, you could call, probably wait on hold for 10 minutes and forget the question you were going to ask, or 10 other things happened during that time, or you got to a person who didn't know and they had to go ask their manager. It was a nightmare. Everybody that you're calling at RightCapital has expert-level understanding of the software. They don't put them on the phone without expert level of the software. So you know you're going to get your answer, and they can pull up the plan that you're looking at and walk you through step by step. Now you see how this works? Oh, okay, yeah.
It's hard to tell someone with your words over the phone, but if you have the thing up in front of you and you're actually doing it, you're getting the understanding. You have that knowledge forever going forward. The fact that you're always available, everyone's an expert, and the way that I actually have to learn it — it's perfect. I'm set up for success, and everybody there has been so helpful.
So I love it. If you were going to ask me what's my favorite part about RightCapital, it's that. The visuals and everything are super cool, but it's the support system and the partnership that I love. Can they support you through your career and help you get expert-level understanding like they have? I know RightCapital can.
I love the fact that it's such a stark contrast from where I was before, because there was no, hey, how are we doing? They knew they were getting ones, so they weren't even asking. I was on hold for 15 minutes before I even got the wrong answer. So the fact that they're right there on the phone, you're talking to an expert, they can see your plan — they knocked it out of the park. Five. All day I'm giving fives, and I'm even going to write a cool little something in the deal, because it's so different from what it used to be.
Results: More than six times the AUM in the first three years
In the three years between adopting RightCapital and this interview, Duthie Financial Group grew from $27M to $170M. Warren also reports faster meetings, clearer client conversations, and stronger relationships.
Metric | Outcome |
|---|---|
AUM growth in three years | $27M to $170M |
Meeting flow | Scenario changes no longer stall client meetings |
Client understanding | Roth conversions and other concepts are faster to explain |
Client trust | Drill-down detail reassures clients |
Support experience | Expert answers replaced 10- to 15-minute hold times |
Warren is convinced RightCapital contributed to his firm's growth, “I’ve been leveraging RightCapital hard this whole time. I don’t know if I could have done it without [RightCapital].”
Transcript: Warren Duthie: We have a total of 170 million bucks under management, which is crazy. Here's a fun fact: when I left my previous firm in June of 2020, we had 27 million in assets under management. So this little arrow thing here with RightCapital is definitely true for our business. And I've been leveraging RightCapital hard this whole time. I don't know if I could have done it without you guys.
He's no longer embarrassed by his tools. "I just never had that kind of engagement with software."
Still, his favorite part is the partnership. "If you were going to ask me what's my favorite part about RightCapital, it's that. The visuals and everything are super cool, but it's the support system and the partnership that I love."
Advice to fellow advisors
Warren's advice centers on support, learning the software, and client relationships.
- Look past the features to the partnership: "Can they support you through your career and help you get expert-level understanding like they have? I know RightCapital can."
- Use support to get sharper: "If I was able to address it beforehand, or after a meeting I'll call and get the answer: how do I do this? Is there a better way to show this? Help me think it through."
- Learn the software by doing, not just listening: "It's hard to tell someone with your words over the phone, but if you have the thing up in front of you and you're actually doing it, you're getting the understanding. You have that knowledge forever going forward."
- Don't be afraid to give clients permission to live: "To be able to give them that peace of mind with that trajectory, that's been huge."
This interview was originally conducted in 2023.
Have you been thinking about upgrading your financial planning software to something faster and more impressive, with the support team of your dreams? Schedule a demo with RightCapital today.
Read more advisor success stories. Want more from Warren? He also participated in this tax-planning panel with Derek Mazzarella.
Frequently asked questions
Ask peers what they use, then test the finalists hands-on. When Warren Duthie launched Duthie Financial Group in 2020, he asked colleagues for recommendations. He then booked a RightCapital demo and used the 14-day free trial to learn the software's assumptions before committing. That hands-on testing gave him the confidence to choose.
Yes. Speed is one of the things Warren Duthie praises most. With his old software, refreshing or changing scenarios "took forever," draining client attention mid-meeting. RightCapital updates scenarios quickly, so he can answer "what if" questions on the spot. Warren says he was "blown away by the speed" compared with his previous tool.
RightCapital's Support Team gives advisors expert answers by phone. Reps can pull up the advisor's plan and walk through it step by step. Warren Duthie calls support his favorite part of RightCapital. He contrasts it with his old vendor, where he waited 10 to 15 minutes on hold, often reaching someone who couldn't actually help.
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